1 Communication - Meaning and Definition, Models, Elements and their characteristics, Barriers in communication.
2 Diffusion and Adoption of Innovation - Meaning and definition, Innovation-decision process, Adopters categories and their characteristics, Factors influencing adoption process.
Transfer of Technology (ToT)
3 Extension Programme Planning - Meaning and Definition of planning, programmes and project, Importance, Principles and Steps in programme planning process. Monitoring and Evaluation.
4 Extension Teaching Methods - Meaning and Definition, Functions and Classification.
Individual Contact Methods - Farm and home visit, result demonstration, mininkit trials - Meaning, Objectives, Steps, Merits and Demerits.
Group Contact Methods - Group discussion, Group discussion techniques - lecture, symposium, panel, debate, forum, buzz group, workshop, brain storming, seminar and conference, Method demonstration, Field trips - Meaning, Objectives, Steps, Merits and Demerits.
Mass Contact Methods - Campaign, Exhibition, Farmers rally, Radio and Televisions, Community radio stations (CRS), Selection and Combination of Extension Teaching Methods.
5 Cyber Extension - Internet, Cyber extension, e-mail, interactive experts systems, internet browsing, video-conferencing, kisan call centers and SATCOM Networks, Advance Information Sources - Agri-clinics.
6 Agricultural Journalism - Meaning and Definition, Purpose/Functions of Journalism
News - Meaning and Definition, Sources of news, Types, Merits and Demerits.
7 Capacity building of Extension Personnel and Farmers - Meaning and Definition, Training process, Types of training, Training to Extension personnel, Farmers, Rural youth and Farm women, KVK